What is the difference between UX and UI design?

UX (User Experience) design and UI (User Interface) design are two different but related fields that work together to create a positive user experience.

UX design focuses on the overall user experience of a product or service, including the user’s emotions, perceptions, and behaviors when interacting with it. UX designers are responsible for conducting user research, creating user personas, designing user flows, and testing and refining the user experience.

UI design, on the other hand, is concerned with the visual and interactive aspects of the product or service. This includes designing the layout, typography, color scheme, and other design elements to create an appealing and easy-to-use interface. UI designers are responsible for creating wireframes, prototypes, and visual designs that guide users through the product or service.

UX design is about creating a seamless and enjoyable user experience, while UI design is about creating an attractive and user-friendly interface.

Jason Bailey @jasonbdesign